Designing a Social Value Project
For a number of years, One+All had the ambition to create a new initiative (in addition to the numerous social projects they already trailblaze) that makes a positive difference in line with their values. They had diverse and interesting ideas regarding where their money and energy might best be spent.
In summer 2021, One+All commissioned a On The Level to consider the ideas they had had and others, decide upon which were worth taking forward, and recommend a pilot.
This project was undertaken in phases.
In Phase 1, we considered One+All’s existing ideas and also looked at other projects that were delivered by regional brands.
In Phase 2, we cast the net, and conducted a series of interviews/conversations with key internal and high profile Greater Manchester stakeholders to test the ideas, generate new ones, and narrowing it down to three key ideas.
In Phase 3, we further considered these three ideas, looked at existing provision, gaps, feasibility, cost, impact, scalability and ‘fit’ with One+All’s brand, reducing the ideas down to:
Making free school uniforms available to the poorest children.
Addressing a lack of available activities for children during school holidays.
In Phase 4, we suggested how One+All might build pilot programmes to test these two ideas, ahead of a national roll-out.